Effects on individuals

Economic effects of wind energy implementation on individuals (e.g., a consumer or a firm) are crucial factors which may have positive or negative consequences on social acceptance.

Some  positive examples  could be electricity price reductions, extra incomes from land lease payments for landowners, profits for individual shareholders from wind farm operation. A negative example is  property devaluation due to the wind farm proximity.


  • Electricity price reduction
  • Other economic or in-kind benefits
  • Income from land lease payments
  • Profits from wind turbine operations


  • Devaluation of real estate and houses
  • Risk or marginalization of traditional jobs

Find out more

The WinWind project analysed the economic effect of wind energy on individuals as a driver for social acceptance. Here below further readings:

On concept and literature review
Technical and socio-economic conditions pages 30-31

WinWind has received funding from European Union's Horizon 2020 Research and Innovation programme under Grant Agreement Nº 764717. The sole responsibility for any errors or omissions made lies with the consortium. The content does not necessarily reflect the opinion of the European Commission. The European Commission is also not responsible for any use that may be made of the information contained therein